Every strand has a beginning.

Healthy-looking hair doesn't start at the ends—it starts at the scalp.

Story Rooted is a premium botanical hair and scalp oil crafted with nourishing botanical oils to support a healthy scalp, condition dry hair, smooth frizz, and leave hair looking naturally soft and radiant.

More than a hair oil, Rooted is an invitation to slow down, care for yourself, and build a ritual that begins where healthy hair begins—at the root.

Three Ways to Use Rooted:

1. Overnight Scalp Ritual

Massage several drops directly into your scalp using your fingertips.

Take two minutes to gently massage the oil into the scalp.

Leave overnight and shampoo in the morning.

Perfect for weekly scalp care.

2. Pre-Shampoo Treatment

Apply from roots through the mid-lengths and ends.

Leave on for 20–30 minutes before shampooing.

Helps nourish the scalp while conditioning dry hair.

3. Daily Finishing Oil

Rub 1–2 drops between your palms.

Apply lightly to the mid-lengths and ends of dry or damp hair.

Adds softness, shine, and helps smooth flyaways without weighing hair down.

Ingredients: Fractionated Coconut Oil, Sweet Almond Oil, Apricot Kernel Oil, Dried Rosemary Botanicals, Fragrance, Vitamin E